Wednesday, July 21, 2010

Where they're going? Cut Copy goes Britpop

Cut Copy - "Where I'm Going" by Some Kind of Awesome

Boston Phoenix OTD repost: On Friday, Australian dance-pop trio Cut Copy unveiled their new single “Where I’m Going” for free download through their website, and beyond an hour-long avalanche of re-tweets and Facebook posts, buzz kinda died out rather quickly. Maybe everyone was too busy TGIFing it up.

But it was mildly surprising, as the stand-out tracks and their eventual remixes from 2008’s sterling In Ghost Colours album — “Lights & Music,” “Hearts On Fire” — can still be heard most indie and electro clubs from here to Melbourne. I mean shit, this is the new Cut Copy jam we just got, and the weekend’s almost here!

But something odd happened on the way to the dance floor. While everyone was ready to get sweaty under strobe lights, the dudes in Cut Copy changed course and hit the bar instead.

“Where I’m Going” — intended as a teaser track from January’s as-yet-untitled new album — is probably the best Britpop song in at least a decade. It’s far more sing along in the pub than make out on the dance floor, and its tumbling rhythm, sunshine-pop melody and fist-pumping “yeahs” and “woos” recall that sorely missed era mid-'90s UK guitar rock. Shit, if Select Magazine or Melody Maker were still around they’d be posting blog-gasms felt all the way from Haywards Heath, carefully positioning the Cut Copy boys to be the next great faces of a new era of Lad Mags.

Fitting for a jam that recalls Britpop, the track is insanely catchy, rife with traces of Cast, Shed Seven, and even a mascara-mod touch of the late, great Menswe@r. Sure, it’s all quite a departure from the band's previous synthed-out electronically-hinged sound, but it’s also the sign of a band ready to evolve and re-define themselves. You certainly can't be the Presets forever, you know, and the Britpop sound is ripe for a comeback. Even if it comes from the land Down Under.

Download it via the above link, or listen to it on Soundcloud.

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